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CLARIFIED BUTTER



CLARIFIED BUTTER


Trend of the Week: Food-Associated Marketing
Now we're not talking about food marketing for food brands, we're talking about brands entirely unrelated to food, that feature sweet,...
3 days ago2 min read


Don't Judge a Book...Oh, Wait, DO! Packaging Matters.
Product packaging is a crucial element in shaping consumer perceptions and driving purchasing decisions. As the first point of contact...
Apr 161 min read


Trend of the week: Virtual Reality
The use of virtual reality (VR) is rapidly growing across various retail sectors like fashion, home decor, and automotive, driving...
Apr 152 min read


A Few of Our Favourite Spring Things
There's something refreshing about leaving the office and realizing it's still bright outside. The air feels lighter, your mood lifts,...
Apr 32 min read


Trend of the week: Nostalgia
Nostalgia enhances social connectivity and optimism, making people receptive to marketing messages by tapping into shared cultural...
Mar 282 min read


International Client’s Day: SUGO’s Social Media Clients of 2025Â
Happy International Clients Day! Today, we're thrilled to celebrate the incredible partnerships we've built with clients all around the...
Mar 192 min read


Trend of the week: Celebrity Culture
Popular clothing brand Reformation turned heads with their Official Boyfriend campaign featuring comedian Pete Davidson . Davidson is...
Mar 182 min read


Top PR Trends to Watch in 2025
The world of public relations is evolving faster than ever, driven by shifts in consumer behaviour, emerging technology, and the changing...
Feb 262 min read


2025: The Year of New Year's Resolutions You Can Actually Stick To
The New Year is often seen as a fresh start or a blank slate, making it the perfect time to reflect on how the previous year went and set...
Dec 19, 20242 min read


Packaged with Love: Perfect Holiday Gift Ideas for Foodies and Travelers
The holiday season is a time for giving, and finding the perfect gift can feel like an art. If you’re shopping for someone who loves...
Dec 10, 20242 min read


2025 Trend Highlight: De-Influencing
Since their launch, social media platforms have been widely used as a way to promote people, businesses, and products. A major trend that...
Nov 12, 20242 min read
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